Are you looking for a marketing partner who really understands how engage consumers with your brands and build long-term relationships that boost profitability? Fulcrum has been helping leading manufacturers leverage the power of their data to build successful marketing programs.

• Fulcrum knows how to integrate data from a wide variety of channels - product registrations, ERP systems, service information, web, and many other sources - to build a base of information that enables better marketing. Our scalable database platform enables you to get the deep insights into your customers and channel partners needed to drive effective marketing programs.


• Aftermarket programs, like those that help sell accessories and services, are an important source of additional profits for manufacturers. Fulcrum specializes in helping manufacturers unlock new sources of revenue and profit from their aftermarket programs.


• Extended service plans are an important element in creating additional value for customers and in enhancing the profits of product sales. Fulcrum has helped some of the world's leading manufacturers (re)design and manage successful ESPs. We bring a special blend of experience, powerful database technology, industry-leading analytics, and winning marketing programs.