Fulcrum offers a unique blend of technology, analytics, strategy, and execution capabilities that allows us to manage some of the most complex and successful database marketing programs in the world.

As an enterprise partner for many leading brands, Fulcrum develops and manages turnkey marketing programs. In addition to delivering our core solutions, we help our clients manage every aspect of their programs, from printing and production to fulfillment.

Clients who have Fulcrum as their database marketing partner of record get several key benefits that set us apart from traditional vendors:

• An "un-agency" model that manages third-party vendors, such as lettershops and printers, transparently. We don't charge mark-ups or accept fees from partners and vendors, which lets us to make the best decisions about pricing, quality, and the volume of communications.
• Complete accountability for quality and results. In many strategic relationships, part of Fulcrum's compensation is tied to achieving specific revenue and profit targets.
• Data-driven strategies that leverage every piece of market intelligence and customer knowledge available.

Of course, we're just as comfortable working with your existing agencies and other vendors, but you have the assurance that Fulcrum can step up to the plate, if needed.

To find out more about how a full-service relationship could help increase marketing performance, lower costs, and make your life easier, call us at 888.245.9450 or email us at sales@fulcrum.com.