Privacy Policy

Fulcrum Analytics, Inc. (“Fulcrum”) is committed to maintaining the privacy and security of personal information. This Privacy Policy Statement contains information about our policy regarding the collection and use of data on our website.

Residents of countries covered under EU Privacy Shield agreements, including the UK and Switzerland, should review Fulcrum Analytics, Inc.’s Privacy Shield Privacy Policy. It describes Fulcrum’s commitment to Privacy Shield principles, as well as information on how to contact Fulcrum.

For our privacy statement that governs information collected through the market research studies we conduct for our clients, please click here.

Fulcrum Analytics, Inc. Privacy Policy

Effective Date: May 14, 2019

This privacy policy discloses the privacy practices for, which is also accessible as This privacy policy applies solely to information collected by this website. It will notify you of the following:

  1. What personally identifiable information is collected from you through the website, how it is used and with whom it may be shared.
  2. What choices are available to you regarding the use of your data.
  3. The security procedures in place to protect the misuse of your information.


Data We Collect and How We Collect It

For each visitor to our corporate website, our web servers automatically recognize the visitor’s IP address and geographical location, along with information about the visitor’s web browser and operating system. We may send JavaScript code to be stored in the visitor’s browser, which he/she is free to accept, decline or block. The JavaScript helps Fulcrum analyze visits to its site and thereby improve the site’s functionality and usability. Fulcrum may deploy email campaigns which have a unique identifier passed through the URL to our website; where identification of a website visitor is possible through the capturing of the unique identifier, the data will be analyzed to determine campaign effectiveness in driving site traffic. Fulcrum employs no other identification tools on its website at this time.

The only other information we obtain from visitors to our website is that provided by the visitor directly, or in his/her use of the site. For example, visitors may be asked to provide information about themselves and their company in certain parts of our site, such as the Contact Us form or similar forms. We collect the email addresses of those who communicate with us via email, and we retain information volunteered by the visitor.


Your Information is Used by Fulcrum Only

Any information you submit on this website will be used for a variety of business purposes, including for example, to respond to your requests for information or employment consideration; make internal business decisions about the content we display on the website; to prevent, detect, and investigate security breaches; to contact you about offers from our company; and as otherwise disclosed at the point where such information is collected. Personal information is safeguarded on secured systems and is used only for the purpose or purposes stated.

If you have submitted your contact information into our general website using the “Contact Us” form, we may contact you in the future to tell you about our products or services, or changes to this privacy policy.  We may share some of this information with companies that we use to support Fulcrum’s marketing or hiring operations. Only authorized Fulcrum employees, vendors, contractors or partners carrying out authorized business functions are allowed to access Fulcrum data. We will honor any opt-out request you make if you do not want to receive such messages.

The information provided by visitors at our site is not sold or traded to any outside party, unless specifically and clearly stated on the form you complete, such as when we are hosting a survey on behalf of one of our clearly and plainly identified clients. Vendors, contractors, clients or partners who have access to such information are required, at a minimum, to sign a Confidentiality Agreement that requires them to keep the information confidential.


Your Access to and Control Over Information

You may opt out of any future contacts from us at any time. You can ask to review, correct, or delete personal information that we maintain about you by sending a written request to the contact information listed below. Upon request, Fulcrum will grant you reasonable access to personal information that it holds about you. In addition, Fulcrum will take reasonable steps to permit you to correct, amend, or delete information that is demonstrated to be inaccurate or incomplete.


Personal Information Security

Fulcrum is committed to keeping personal data secure and will take all reasonable precautions to protect personal information from loss, misuse or alteration. This data is stored on our internal network servers that are protected by firewalls and other appropriate security mechanisms.

No method of transmission over the Internet, nor method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.


Disclosure of Personal Information by Fulcrum

Under certain circumstances, Fulcrum may be required or permitted by law or court orders to collect, use, and / or disclose personal information; notice may not be required.

In the event of a sale, merger, liquidation, dissolution, reorganization or acquisition of Fulcrum or a Fulcrum business or business unit, the acquiring party would agree to be bound by the terms of the Fulcrum Privacy Policy before any information would be transferred.


Changes in This Privacy Statement

Fulcrum reserves the right to modify and update this policy and its related business practices at any time. Please view this Privacy Policy on a regular basis.

Questions or Concerns


If you feel that this site is not following its stated privacy policy, please contact us promptly with necessary details at:

Fulcrum Analytics, Inc.
Attention: COO
70 W. 40th St., 10th Floor
New York, NY 10018 USA

or email us at